1-on-1 B2B Sales Rep Coaching (AI Supported)

60%

Time Reclaimed
from Non-Selling Tasks

8

Weeks to Install
New Habits

73%

of Buyers Avoid
Irrelevant Outreach

1:1

Human Verified
Accountability

The outcome

Higher revenue per rep through better preparation

We don't sell "coaching." We sell measurable improvements in performance and time-to-productivity. Three shifts happen in every seat:

Admin to selling time reclaimed

Reduce non-selling load by installing AI-assisted workflows for research, prep, follow-up, and CRM updates—while maintaining human verification. Target the "60% non-selling tasks" reality directly.

Conversation quality and trust

Improve relevance, problem framing, and next-steps discipline so outreach and discovery create buyer confidence. Counter the "73% avoid irrelevant outreach" pressure with preparation that proves you did the work.

Deal execution discipline

Increase win rate and quota attainment by moving from ad-hoc feedback to structured, dynamic coaching systems. CSO Insights reports this approach materially outperforms random coaching.

Who this is for

B2B teams selling complex solutions

Sales Org Size

5 to 50 Sales Reps

Large enough that operating rhythm matters, small enough that CEO or founder can approve quickly. You've outgrown founder-led sales but aren't ready for a full-time VP of Sales.

Sales Motion

Complex, Relationship-Driven

Multi-month sales cycles. Multi-stakeholder deals. Solutions that require discovery and trust, not transactional volume. Your buyers can tell when you didn't do the homework.

Trigger Points

Ready for Discipline

Founder carrying sales and needing to hand it off. Inherited sales team without clear process. Preparing for funding round and needing "revenue discipline." Flatlined revenue after AI tool adoption.

The deliverables

What each coaching seat includes

Weekly 1:1 Coaching Session (60 min)

Focus rotates across deal strategy, skill building, messaging, and operating discipline—grounded in the rep's live pipeline, not generic scenarios.

Async Call & Message Review

One call (or transcript) and one outbound/follow-up message reviewed weekly with structured feedback. Modern coaching through conversation intelligence.

AI Workflow Installation

Weekly "workflow build" where coach and rep implement one AI-assisted method: research briefs, discovery prep, post-call summaries, or CRM updates—done with the rep, not handed to them.

Human Verification Checklist

One-page checklist the rep uses before any AI-supported output reaches a buyer. Protecting credibility at the point of execution.

Manager Visibility

Biweekly manager note (5-7 bullets): what changed, what is blocked, which workflow was installed, which deal risks are real. No "tattleware," just operational clarity.

Rep Operating System

Graduation deliverable: weekly cadence, prep-to-follow-up workflow, verification checklist, messaging architecture, and deal brief template.

The curriculum

Week-by-week implementation

8 weeks to install habits. Long enough to build muscle memory, short enough to prove value fast.

Week 0: Seat Onboarding & Baseline

Collect 2 recent call recordings or transcripts (or live observation)
Collect 3 outbound examples and 2 follow-ups
Export current pipeline view (stages, next steps, close dates)
Identify 2 metrics to move in 8 weeks (meetings set, discovery-to-next-step rate, follow-up cycle time, win rate)

Critical foundation: Coaching is most valuable when consistent and measurable, not random.

Week 1: Admin Friction Removal

Install "prep to follow-up" workflow:

Pre-call brief (account facts, hypotheses)
Discovery question set tied to hypotheses
Post-call summary and follow-up draft with clear next step proposal
Add verification points so rep checks facts and tone before sending

Week 2: Problem Framing & Qualification

Rewrite rep's discovery opener and problem framing pattern
Build qualification decision tree tied to complex solution context (multi-month cycle, relationship-driven)
Use AI to generate hypothesis paths and counter-hypotheses, then choose human judgment path

Week 3: Messaging Relevance

Create reusable message architecture:

The "why you, why now" relevance hook
Proof of preparation (one specific insight, not trivia)
The question that earns a reply
Edit AI drafts for emotional correctness and context

Week 4: Deal Strategy & Next Steps

Implement "clean next step" routine: decision, owner, date, mutual value
AI-supported "deal brief" format (one page) for internal deal reviews
Tighten decision context and operating rhythm

Week 5: Multi-Stakeholder Navigation

Map the buying group and build credible path to internal consensus
AI-drafted persona-specific "what they care about" bullets, validated with actual call content
Coach on building coalition and managing detractors

Week 6: Close Mechanics

Install mutual action plan template (without sounding scripted)
Negotiation posture and procurement readiness
"No surprise close" discipline
Complex deal navigation for multi-month cycles

Week 7: Scale What Works

Review which workflow saved the most time and improved conversion
Remove tools, templates, or behaviors that create noise
Consistent with "not more tooling" stance
Optimize the tech stack for readiness, not capability

Week 8: Graduation & Handoff

Produce the Rep Operating System:

Weekly cadence and prep-to-follow-up workflow
Human verification checklist
Messaging architecture
Deal brief template

Next step recommendations: Continue 1:1 monthly for deal strategy, expand to more seats, or upgrade to Fractional Revenue Leadership for org-wide installation.

Coaching seats

Choose the accountability level

Three tiers, each one-to-one, with different levels of review depth. All seats are 8 weeks with option to continue month-to-month.

Core Seat

For reps who need structure and accountability

1 x 60-minute session weekly
Async call/message review biweekly
AI workflow installation (one per week)
Human verification checklist
Biweekly manager updates
Rep Operating System at graduation

Inquire →

Why this isn't "sales training"

Dynamic vs. Random Coaching

CSO Insights reports that structured, dynamic coaching approaches outperform random or informal coaching. We operate on a fixed cadence with specific workflow installation, not "call me when you have a problem."

Human Verification Points

AI supports research and preparation; judgment stays accountable to the rep. Every workflow includes verification checkpoints so your team doesn't trade speed for credibility.

Tool-Agnostic Workflow Design

We don't sell software. We install workflows that work with your existing stack. If you have CRM and email, we can operate. Forrester warns that tools outpace readiness—we fix the readiness.

Delivered by the Founder

When you engage Get 'er Done, you get Timothy Doelger—not a rotating bench of junior coaches. Nuclear submarine veteran. 30 years B2B sales. Direct accountability.

FAQ

Questions about the coaching program

How is this different from sales training?

Training is one-to-many and event-based. Coaching is one-to-one and continuous. We work with your reps' live deals, actual calls, and real pipeline. CSO Insights reports that dynamic coaching approaches outperform random or informal coaching by a significant margin. This is about installing habits, not delivering information.

How does the AI component work without damaging credibility?

AI supports research and preparation; judgment stays accountable to the rep. Every workflow includes human verification points—a one-page checklist the rep uses before any AI-supported output reaches a buyer. We install workflows that reduce friction while protecting trust, not automating volume.

What tools does my team need for this?

We remain tool-agnostic but work with your existing stack (CRM, conversation intelligence, email). We focus on workflow installation, not platform replacement. If you don't have conversation intelligence, we'll work with recorded calls or live observation. The goal is operational discipline, not more tooling.

What is the time commitment for the rep?

One 60-minute session weekly, plus 15-20 minutes for async review submission. The goal is to reclaim time (Salesforce reports reps spend 60% of time on non-selling tasks), not add overhead. We install workflows that save 5-10 hours weekly on research, prep, and follow-up.

Can we start with one rep and expand?

Yes. Coaching seats are designed as a lower-commitment wedge that can expand into broader revenue leadership. Many clients start with 1-2 reps, see measurable improvement in pipeline quality and win rates, then expand to the full team or upgrade to Fractional Revenue Leadership.

Ready to reclaim selling time?

Start with one seat. Prove the model. Scale what works. Nothing happens until the check clears.

Reserve Your Seat → Call 732-299-2543

Or email Support@GeterDone.ai with your rep count and biggest execution pain point.

1-on-1 B2B Sales Rep Coaching with AI Supported Deal Prep